ADAY is a direct-to-consumer brand focused on creating sustainable, minimalist clothing designed for modern essentials. Their innovative approach includes capsule wardrobes that simplify women's closets with versatile pieces made from eco-friendly materials. With a commitment to sustainability, ADAY is B Corp Certified and emphasizes the use of super fabrics like recycled scuba and technical silk. The brand positions itself in the growing market for sustainable fashion, appealing to environmentally conscious consumers looking for stylish yet functional clothing.

Archer Roose is a luxury wine brand that offers a range of sustainably produced wines in cans, making them convenient and portable. The company focuses on using responsibly grown grapes and aims to provide a better wine experience for consumers, regardless of their location. With a diverse portfolio that includes bubbly, rosé, and various white wines, Archer Roose differentiates itself through its commitment to sustainability and accessibility. The brand has gained traction by being available in 48 states and shipping nationwide, appealing to a modern consumer base that values ethical and convenient options.

August is a lifestyle period brand dedicated to reimagining periods to be powerful. The company offers customizable period care products, including ultra-soft pads and tampons made from 100% organic cotton. Their business model focuses on sustainability, inclusivity, and community engagement, aiming to destigmatize menstruation while providing high-quality, eco-friendly products. With a strong emphasis on transparency and customer feedback, August has built a loyal customer base and is available in over 400 retail locations, including Target.

Cabinet Health is a sustainable healthcare company that offers at-cost pricing on prescriptions, eliminating the need for insurance. They provide a unique service by delivering medications in reusable glass bottles and compostable pouches, significantly reducing plastic waste. With a focus on sustainability, Cabinet Health allows members to save up to 70% on prescriptions while enjoying free carbon-neutral shipping. Their model is differentiated by a dedicated care team and a streamlined process that bypasses traditional insurance hurdles, positioning them strongly in the growing market for eco-friendly healthcare solutions.

Carbon38 is the premier e-commerce destination for performance fashion. Offering our own proprietary label, an expertly curated selection of contemporary brands, and exclusive collaborations, we aim to push and blur the boundaries between functional activewear and progressive street style, licensing women to be bold.

Ceremonia is a clean hair care brand rooted in Latinx heritage, offering products that celebrate modern-day rituals and utilize Latin American ingredients. Their focus on wellness and clean formulations differentiates them in the beauty market, making them one of the most popular independent hair-care brands. With a mission to transform the hair care aisle, Ceremonia has gained traction and recognition for its innovative approach to hair wellness, appealing to a diverse customer base seeking effective and culturally inspired hair care solutions.

Cherry Blossom Intimates, now known as Myya, provides a customizable virtual post-mastectomy bra fitting experience for breast cancer survivors. The company differentiates itself by being the only brand that can directly bill insurance for post-mastectomy products, making the shopping process seamless. With a focus on dignity and comfort, Myya has transitioned from a brick-and-mortar boutique to a tech-enabled platform, serving over 16,000 customers across the USA. Their product offerings include mastectomy bras, breast forms, and recovery essentials, positioning them as a leader in the post-mastectomy care market.

ClassPass is revolutionizing the fitness and wellness industry by bringing together the world’s best classes and experiences into one app. Their mission is to motivate people to live inspired lives by seamlessly connecting them to various fitness and wellness experiences, including HIIT classes, massages, and yoga. ClassPass differentiates itself by offering a comprehensive platform that allows users to book classes and appointments across thousands of studios and gyms worldwide. The company has established a significant market presence, partnering with numerous fitness studios and wellness businesses to enhance their revenue through increased bookings and customer engagement.

Confetti is a platform that provides engaging virtual team building experiences aimed at improving company culture and employee engagement. With a catalog of hundreds of live-hosted events, including team bonding games, workshops, and professional development trainings, Confetti simplifies the event planning process for companies of all sizes. The platform has organized over 30,000 events for more than 7,500 companies, showcasing its traction and market position as a leader in the corporate event space. Confetti differentiates itself through its happiness commitment policy, dedicated support team, and a focus on diversity, equity, and inclusion initiatives, making it a valuable partner for organizations looking to enhance their workplace culture.

Eterneva is a consumer technology company that specializes in transforming cremated ashes into memorial diamonds, providing a unique and meaningful way for families to honor their loved ones. Founded by Adelle Archer and Garrett Ozar, the company emerged from a personal experience of grief, aiming to offer a more heartfelt and transparent memorialization process. Eterneva differentiates itself through its empathetic approach, ethical supply chain, and commitment to quality, establishing itself as a leader in the memorial diamond industry. With facilities in the United States and Europe, Eterneva has honored over 3,950 lives, gaining trust from notable figures and a growing community of customers seeking to celebrate the legacies of their loved ones.

Everlywell is a health and wellness company that offers innovative at-home diagnostic testing solutions, enabling users to monitor their health conveniently from home. Their product range includes tests for food sensitivities, hormonal levels, STDs, and general wellness, all backed by physician-reviewed results. With a subscription model through Everlywell+, customers can access regular testing and telehealth services, positioning the company as a leader in the at-home health testing market. Everlywell's focus on user-friendly testing kits and actionable insights differentiates it in a growing market, appealing to health-conscious consumers seeking independence in managing their health.

Fiveable is powered by the idea of social accountability. Just like study groups, we believe that working with someone else is better than working alone. We built Fiveable in the interest of helping students feel like they're working side-by-side, virtually.