Performance Marketing Manager

Indewild

Indewild

Marketing & Communications
Mumbai, Maharashtra, India
Posted on Jul 8, 2025

Job Summary :

indē wild is seeking for a highly analytical and driven Performance Marketing Manager (Marketplace) to own and lead performance campaigns across key platforms: Blinkit, Zepto, Amazon, Myntra, and Instamart. You will play a pivotal role in driving revenue, optimizing spends, and improving ROI across all e-commerce channels.

Why Join Us?

At indē wild, you’ll be part of a purpose-driven brand redefining beauty and wellness with Ayurveda and science globally. You’ll have the opportunity to create meaningful impact, work alongside passionate, ambitious, and top-performing team members, and contribute to a culture of innovation and ownership.

What You’ll do:

Do Performance Marketing Strategy & Execution • Build, manage, and optimize paid campaigns on each marketplace platform to drive sales, visibility, and profitability. • Define and monitor platform-specific KPIs (ACOS, ROAS, CTR, Conversion Rate, etc.). • Develop tailored performance strategies by platform and product category.

Platform Management • Liaise with platform category managers and internal teams to align on promotions, product placements, and marketing activations. • Manage AMS (Amazon Marketing Services), Myntra Ads, Zepto & Blinkit sponsored listings, and equivalent ad platforms. • Monitor platform trends and algorithm changes; adapt strategies accordingly.

Budgeting & ROI Optimization • Plan and allocate monthly campaign budgets by platform and ensure optimal utilization. • Analyse performance data to reduce customer acquisition costs (CAC) and improve return on ad spend (ROAS). • Drive contribution margin improvements across all marketplace sales.

Reporting & Analysis • Create detailed performance dashboards and reports across all marketplaces. • Track daily spends, impressions, and conversions; identify high-performing campaigns and areas for improvement. • Deliver actionable insights to product, creative, and sales teams.

Cross-Functional Collaboration • Work closely with the Creative and Content team for platform-specific ad creatives. • Coordinate with Supply Chain and Account Management to ensure stock availability for promoted SKUs. • Align with the Brand and Pricing team to ensure consistency in positioning and offers.

Who You Are

• 3-5 years’ experience with Amazon performance marketing

• 0-2 years’ experience with Quick Commerce performance marketing

• Prior experience managing performance marketing for a Beauty brand is a bonus

• Strong understanding of ecommerce metrics and consumer funnels.

• Proficiency in data analytics tools (Excel, Google Sheets, etc.).

• Ability to thrive in a fast-paced, growth-driven environment.

• Excellent communication, negotiation, and organizational skills.

Ready to Apply? If you’re excited by the opportunity to shape the future of a rapidly growing global brand, we’d love to hear from you.